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Hamza Acar, Board Member of Acarsan Automotive and Acarsan Holding, is a young and dynamic manager who is increasingly making a name for himself in Gaziantep's rising business world. As one of the architects of the success story of Acarsan Holding and Acarsan Audi, Hamza Acar shared insights about his vision in business and personal life. His educational journey from Gaziantep to London, his leadership vision in the automotive industry, and his emphasis on family values highlight his profile. He also discussed Audi's impact in the region, innovations in the automotive sector, and the brand’s future goals.
Mr. Acar, could you please introduce yourself? I am Hamza Acar, born in 1991 in Cizre. My family is originally from Cizre, but under my father's leadership, we moved to Gaziantep in 1992 and continued our activities here. My childhood and youth were spent in Gaziantep. This city has played a significant role in my development due to its cultural richness and commercial structure.
How did you start your professional career? I have always placed great importance on education, aiming to understand different cultures, the business world, and various perspectives. By studying marketing in London, I gained in-depth knowledge of marketing strategies, brand management, and sector dynamics. After completing my education, I began working at Acarsan Holding. Currently, I actively participate in strategic decision-making processes as the Chairman of the Board in the automotive sector affiliated with our holding and as a member of the Board of Acarsan Holding. Throughout my life, I have focused on self-development and applying what I have learned. At this point in my career, I continue to leverage my knowledge and experience to contribute to both our company’s growth and the sector.
What motivates you the most in your professional life? My greatest source of motivation in business is being open to continuous development and innovation. As our sector changes rapidly, we strive to keep up with those changes and do our best.
What can you say about the place and importance of Acarsan Audi in Gaziantep? As Acarsan Audi, we are one of the leading brands in the premium automobile segment in Gaziantep. We act as a bridge that brings Audi's global vision to our city. With our top-notch service, cutting-edge models, and customer-centric approach, we maintain our leadership in the premium segment of Gaziantep’s growing automotive market. Gaziantep’s developing economy and dynamic structure hold great potential for the automotive sector. We are making the best of this potential by providing our customers with a unique premium automobile experience.
"FAMILY IS THE MOST IMPORTANT PILLAR OF MY LIFE." How do you spend your time outside of work? My family is my most valuable priority outside of my professional life. As a father of two, seeing their development and spending time with them brings me great joy. I aim to leave a strong legacy for them, not only materially but also in terms of spiritual values. I believe instilling honesty, hard work, and a commitment to continuous self-improvement in them is one of my greatest responsibilities.
We are one of the leading brands in the premium automobile segment in Gaziantep. We act as a bridge that carries Audi's global vision to our city. With our top-notch service, cutting-edge models, and customer-centric approach, we maintain our leadership in the premium segment of Gaziantep’s growing automotive market. Gaziantep's developing economy and dynamic structure hold great potential for the automotive sector. We are making the best of this potential by providing our customers a unique premium automobile experience.
What are the most significant features that differentiate the Audi brand from other premium automobile brands? Audi is a brand that combines innovation, technology, and design excellence. Driver-focused solutions, innovative engineering understanding, and a design that prioritizes comfort distinguish Audi from its competitors. Particularly, the quattro all-wheel-drive system, lightweight construction technology, and emphasis on digitalization reinforce the brand’s position in the premium segment.
How does Acarsan Automotive's rich history add strength to Acarsan Audi? With years of experience, Acarsan Automotive has established a strong presence in the automotive sector. Our accumulated knowledge in the sector and customer-oriented service approach continuously drive Acarsan Audi forward. The broad vision and strong infrastructure of Acarsan Holding, combined with Audi’s premium values, have positioned us as one of the strongest automotive representatives in the region. When a strong brand combines with a strong group, success becomes inevitable.
What transformation process is Acarsan Audi undergoing with the renewed product range from Audi? Audi is undergoing a major transformation on a global scale. There is a change enhancing the brand in both design and technology. As Acarsan Audi, we will take the lead in this transformation in Gaziantep. With our renewed showroom concept, digitalizing customer experience, and premium service understanding, we are not just selling cars; we are offering a lifestyle. With Audi’s renewed face, we will continue to grow and strengthen.
What do you think about the growth in the electric vehicle segment? How will Acarsan Audi proceed in this area? Electric vehicles are the future of the automotive sector. Audi is one of the key players in this transformation. Models such as the Q6 e-tron showcase the brand's commitment to sustainability and innovative vision. As Acarsan Audi, we are fully prepared for this change. We are observing that the interest in electric vehicles in Gaziantep is increasing every day. We are also creating the necessary infrastructure to provide our customers with the best service in this area. With our charging stations, technical services, and specialized services for electric vehicles, we will continue to lead in this segment.
What does customer satisfaction mean for Acarsan Audi? Customer satisfaction is the cornerstone of our business. We aim to provide the highest quality not only during the sales phase but also in after-sales services. Exceeding our customers’ expectations and providing them with a flawless experience is a top priority for us.
So, what are Acarsan Audi's long-term goals? Our goal is not only to build today but also to construct the future. As Acarsan Audi, we aim to exist in the premium automobile segment for many years to come in Gaziantep and throughout Turkey and to maintain our pioneering position. Customer satisfaction and sustainable growth are among our core principles. By embracing technology, innovation, and superior service understanding, we are confidently moving towards becoming a lasting brand in the industry. With the strength of Acarsan Holding, the extensive experience of Acarsan Automotive, and Audi's premium vision, we will continue to leave our mark in the automotive world in Gaziantep and Turkey.